Allergy Action Plan (Wyeth)

Allergy Action Plan
Site: Allergy Action Plan
Client: Wyeth
URL: www.allergyactionplan.com
Objectives:
  • Provide users with an allergy assessment tool in order to gauge the severity and nature of their allergies
  • Through partnership with Pollen.com, users have access to customized pollen forecasts and can sign up to receive allergy alert emails
  • Supply users with informational content, links, and resources regarding seasonal allergies and treatment options
Technologies:
  • Macromedia ColdFusion 5
  • JavaScript 1.2 (for rollovers, pop-up windows, and form validation)
  • DeepMetrix LiveStats XSP
Summary:

Original site was designed and developed (using Macromedia Dreamweaver) by other team members with certain elements of backend functionality (such as the Allergy Action Plan Self-Screening Tool, Allergy ALERT! sign up form, and allergy forecast form) being created and implemented just prior to launch.

Additional consultation and recommendations have been made throughout the site’s life (launched June 2003) in order to design and develop additional updates which provide site visitors with fresh, topical content specific to the season (such as the Fall and Spring Allergy Capitals pages),